In this TVC for Officeworks we were given the challenge of bringing to life a EKG heart monitor that transforms out of its flat monitor, leading us into a vibrant world, dynamically forming different narrative devices all the while maintaining the feeling that we’re still following a singular EKG monitor blip….
Yep, it was a tricky brief to initially digest and we had a steep learning curve to work out how to tackle each scene but ultimately we ended up creating a fun and vibrant piece for TV and Online.
Animation Director - Cameron Gough
Styleframe Development - Jeremy Mansford
Storyboards - Sacha Bryning
Animation - Cameron Gough
3D Rigging & Development - Courtney Hopkinson
Compositing - Cameron Gough
Audio - Final Sound