More Trains More Often

Metro Trains

  • Director

    Cameron Gough
  • Producer

    Haley Polacik
  • Agency

    GP Y&R
  • Representation

    Pixel

We were asked to help untangle this ambitious brief for Metro Trains.

Working via representation from our good friends Pixel Melbourne, we helped untangle the Metro train network through twists, turns, knots and bottlenecks to reveal the new free flowing Metro Tunnel

The campaign featured heavy rotation on TV & online accompanied by large print campaigns all over Melbourne as well as a follow up commercial.

Project Development

More Trains More Often
More Trains More Often

After a little bit of old fashion pre-vis we jumped into 3D to manually animate our twisted, unravelling lines. Nothing fancy, just a whole bunch of nulls and a lot of brute force, straight ahead animation.

More Trains More Often
More Trains More Often
More Trains More Often
More Trains More Often

Project Stills

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More Trains More Often
More Trains More Often

Full Credits